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Kinstellar Advises Vista on Acquisition of Crello and Depositphotos

November 2021 – Kinstellar’s Kyiv office has successfully represented Vista, a Cimpress company (Nasdaq: CMPR), the world leader in mass customization, on its acquisition of the online graphic design editor Crello and a stock photo marketplace Depositphotos for a total price of USD 85 million.

The acquisition includes Crello, a rapidly-growing, global leader in do-it-yourself (DIY) digital design. Crello, now rebranded under Vista as VistaCreate, offers a platform that makes it easy for small businesses to enhance their social media and digital design, no matter their design experience.

As part of the acquisition, Vista has also acquired Depositphotos, a stock content marketplace with more than 200 million royalty-free images, videos, and music options for striking designs. Depositphotos is a thriving platform for the creative community with more than 100,000 content contributors.

Kinstellar’s cross-practice team included Anastasiya Bolkhovitinova (Counsel, Head of the local TMT sector), Galyna Zagorodniuk (Partner), Margarita Karpenko (Co-Managing Partner), Natalia Kirichenko (Counsel, Head of the local Intellectual Property & Technology services), Senior Associate Maksym Tesliar (Employment), Associates Ivan Shatov and Olena Stanishevska (Intellectual Property & Technology), Danylo Rudyk and Inna Koval (M&A and Corporate), as well as Junior Associate Tetiana Kostiuk (M&A and Corporate), supported by lawyers of Tax and Dispute Resolution services.

The team advised on Ukrainian law matters relating to the transaction and merger clearance. DLA Piper LLP (US) advised Vista on the US-law aspects of the transaction.

Anastasiya Bolkhovitionova comments on the successful closing of the deal: “We are extremely happy that we were able to secure the successful closing of this transaction quickly and efficiently. We had a great team to work and share our experiences with. Tech sector is one of the core sectors for Kinstellar and our team works with tech clients on a day-to-day basis. Transactional work allows us to demonstrate our capabilities (in M&A, IP, employment, tax and other fields) and exceed our clients’ expectations.”

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