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Education

AmCham Friday University Session "Do Employees Know How to Filter Information? Research Results"

Date:
November 26, 2021
Time:
3:00PM - 5:00PM
Place:
Online
AmCham Friday University Session

32% of Ukrainians determine the authenticity of news intuitively, 42% – never check the information for authenticity. The lecture presented the results of the research on the info hygiene of employees within the TOP-50 best employers according to Forbes.

During the session, we discovered:

  • how Ukrainians consume information
  • what is the difference between the info hygiene of the average Ukrainian and the employee in the TOP-50
  • how the current level of employee/customer information affects a company's activities
  • what should be prepared in advance to minimize risks

Speaker:

Oksana Moroz, Founder of the initiative on information hygiene "How Not to Become a Vegetable". Oksana has worked in the virus-making industry for almost 20 years, manipulating public opinion. She implemented more than 1,000 projects, including working in the presidential and parliamentary elections. Since 2015, she has been a permanent guest speaker at the Kyiv-Mohyla Business School. Nowadays, Oksana quit the industry of virus-makers and is engaged in forming information hygiene for Ukrainians. Author of the book "The Nation of Vegetables? How Information Changes the Thinking and Behavior of Ukrainians".

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