As businesses continue to expand internationally, it is crucial to have a successful PR strategy that can reach a global audience. Our webinar focused on discussing effective ways to boost ROI through international PR campaigns.
Experts from Cision / PR Newswire delved into the following topics:
- Effective ways to stand out and enhance media pick up/coverage of your International PR;
- Access to global media base and partnerships with top news agencies;
- Distribution of PR content across 170+ countries in over 40 languages;
- Multimedia content strategies that drive high media engagement;
- Automated ROI/Visibility reporting, including links to published press releases;
- The added value of distributing your PR campaigns via a trusted channel.
Speakers:
Vladyslav Bazikalov, Director of Emerging Markets at Cision/PR Newswire. Vladyslav Bazikalov has over 20 years of experience in sales and business management at international companies: Avis/Budget car rental (Kyiv), Hunter Marine Corporation (Kyiv), Clarion Events (London) and PR Newswire/Cision (11 years). He is an Advisory Board member at World Communication Forum Association, Davos.
Constantin Negru, Senior Business Development Manager at Cision / PR Newswire. Constantin Negru has nearly 15 years of experience in Sales, Business Development and Management in various global companies. Some of the most known are MAN Nutzfahrzeuge (Moldova), Entel UK (London) and Cision Group Ltd (London).