The Roundtable Discussion was devoted to exploring how media and influencers are reshaping brand communications in 2025, focusing on new strategies, emerging trends, and the evolving dynamics between brands, content creators, and audiences.
Speakers:
- Elena Beskhlebnaya, Sales Director, BigMedia Ukraine
- Yurii Povoroznyk, Head of Content, SWEET TV
- Maryna Rusak, Chief Marketing Officer, SWEET.TV
- Olha Bilousenko, Head of the Research Department, Lviv Media Forum
- Kateryna Fastovets, Head of Brand, Marie Claire
- Dariia Malihatko, Data Science Director, Publicis Groupe Ukraine
- Anna Galayko, Head, Burda Media Influencer
Contacts