Every second matters in saving lives on the battlefield. Experience and modern research prove that pre-hospital blood transfusion nearly doubles the chances of survival for critically wounded soldiers. At this event, we explored how innovations are enhancing the level of medical care. Vodafone Ukraine and PULSE shared how systematic solutions help Defense Forces medics save lives where it’s needed most.
Questions for discussion:
- Pre-Hospital Blood Transfusion: Its Role in Military Medicine
- Implementing innovations during wartime
- KPIs of the Project
- Charity in Wartime: Vodafone's Experience in quick decision making to support critical initiatives
- The value of partnerships in project implementation
Speakers:
Victoria Ruban, Chief Communication Officer, Vodafone Ukraine. Victoria worked in the field of marketing and communications in the media business, PR agencies, film and television companies, "Novy Kanal", and "Inter". Victoria implemented projects in the field of marketing, PR, CSR, charity, and social entrepreneurship with the integration of modern technologies. Among the latest most significant projects are the first hackathon in Ukraine, Big Data Lab (2018), Big Data Lab School (launch in 2021, project ongoing), the business challenge "Heat League" (launch in 2022, project ongoing), the musical and technological performance 5G at the Aspen Institute conference (2024 – simultaneously in Kyiv and Ivano-Frankivsk), and the launch of the YouTube channel about NeVoda technologies.
Fedir Serdiuk, Co-Founder at FAST, PULSE, and HEAT. Fedir Serdiuk is a Ukrainian entrepreneur and speaker with over a decade of experience in emergency response, military medicine, and defense tech. A Forbes 30 Under 30 honoree and Global Shapers member, Fedir has spoken at the World Economic Forum in Davos. He passionately advocates for first aid awareness and infrastructure, including public AED access and large-scale training programs.
Contacts
