Experience Sharing Platform within the Chamber HR Committee “Culture Eats Strategy for Breakfast”


The first session was devoted to the topic "New Generations at Work: Engaging, Recruiting, Retaining".

The Platform is created for sharing experience and practical knowledge between professionals and young specialists in HR sphere.

Key speakers:

  • Marina Ivantsova, Chamber HR Committee Co-Chair, Vice President of HR, Carlsberg Ukraine – “Does the Generation Gap Really Exist at the Workplace?”
  • Ielyzaveta Maksymets, Recruitment & Employer Brand Lead, EY Ukraine – “Strong Employer Brand: How Does It Work?”
  • Tamara Pronoza, HR Administration Manager, JTI – “Managing the New Generation Employees: JTI Approach”
  • Olga Levchenko, Chamber HR Committee Co-Chair, Country HR Manager, Procter & Gamble Ukraine – “New Generations”


The Meeting has been moderated by Olga Levchenko, Chamber HR Committee Co-Chair, Procter & Gamble Ukraine.